Dormax's tshirt sign

Driving from HSBC's head office up to Bank of Valletta's in St Venera one shouldn't miss out on this sign that has been adorning Dormax's workshops and stores for a few years now.
Felt like we should immortalise what has now became almost an icon for sign and design lovers on the islands. Simple yet effective!

The Areola Treat EP

Designed by Mark Casha with photography by Denise Scicluna, The Areola Treat debut ep is a striking addition to anyone's collection with its vivid combination of blacks and reds that truly depict what's on for listening. Printed at Sony, Austria, this album might well be one of the best presentations so far within Malta's underground scenes.

unbrandme™

Jon Calleja is a young contemporary graphic designer/artist/musician who strives to always dig into the new and the undiscovered. His works range from the graphic design for print, web design, installations, projections, art direction and music. unbrandme™ [www.unbrandme.com] is his current showcase of works ranging from a personal portfolio to a variety of creations done at Redorange [www.redorange.com.mt]

Rebranding an Icon

ICON, formerly known as ICON Studios, is one of Malta's top web application development companies.

Lasting for almost 10 years, Icon's previous brand image has now evolved into a bold new brand identity that reflects the company's renewed commitment to providing cutting edge, creative and technically superior web solutions. In fact, it's all about being remarkable. Remarkable in the creative solutions, in its commitment to provide unparalleled customer service and in its commitment to excellence.

Icon is seeking to give its clients that clever and fresh edge needed to push a product or service into the market rather than sticking to template-like, run-of-the-mill sites that are still present in the local web development industry.

Now that ICON has reached this level of maturity, the need is felt to stop and take stock of the company as a whole. The brand isn't just for customers, but it also summarises a corporate culture for the benefit of the staff and partners. That's why the image is fresh and approachable.

The launch of this new brand image is tied into a number of exciting new initiatives. Firstly, Icon has invested heavily in its web development capability, including an increase in headcount of 30% by the end of 2008, brand new, modern offices to cater for continued growth, as well as training programmes and incentives for all Icon team members. Secondly, Icon is currently developing a number of new, innovative software applications which will be delivered using the Software as a Service model.

Whilst led by Icon's internal marketing division, the research and implementation of the rebranding campaign was entrusted to Visual Trends [www.visualtrends.com.mt]. Visual Trends has been instrumental in its approach by seeking first a strong understanding of Icon's current position and where Icon needed to be, long before the actual design of the corporate image started. This shows a responsible and a more than skin deep approach to rebranding.

Visit Icon here: http://www.icon.com.mt/

GO's communications

Currently in circulation throughout several media locally, these artworks were created by Christopher D'Esposito at TBWA/ANG for communications market leader GO Mobile. All four artworks were conceptualised, designed and written by Christopher, developing ties between headline and image to create concept.

The Nokia phone artwork maintains the established white canvas, the basis for all of GO's communications, by changing the colour of the shirt (originally red) and using it as a background whilst keeping the phone in front. Making image work as both foreground and background. The short 'dual' headline reflects both the image and main message of the advert – the affordable price of the phone.

The concept for the first roaming advert was born through the discovery of the phone/chair image using an online stock-photo library. Some photo-editing and creative copy-writing later and the idea that low roaming call rates would put anyone more at ease came about.

The second roaming advert needed to communicate the distance that your mobile could cover when travelling. Using the image of the business traveller admiring her luggage. A mobile face consisting of screen and buttons was created using 3D software and applied to the top of the luggage. Amalgamating two items which are both travel companions and icons of the brief visual requirements – mobile communications and travel. It sure would be difficult to misdial on this phone.

The last visual is the bus shelter artwork for the Madonna/Music Store campaign. The supplied photo from Warner Bros. of Madonna was cropped from a colourful background and used over white to create strong impact and recognition alongside the strong but clear typeface of the GO brand – Avenir. This bus shelter piece was designed to communicate to both motor traffic and bus commuters waiting at the shelters. This was accomplished by segregating the motor traffic message area from the rest of the advert information. Whilst those at the bus shelter can read on further the smaller copy in more detail, the main headline and logo sign-off can be seen clearly by passing motor traffic.

Creative Europe

Brainchild of Serbian designer-artist Zvezdan Reljic who resides in Malta, Creative Europe [www.creativeurope.com] covers all areas related to the European cultural scene, and
is dedicated to promoting artists and creative projects from all over the world. Members can display their works through a free showcase system or by submitting articles.

A truly great idea with a great potential of connecting european creatives.

Re-design for The Times and The Sunday Times

Sunday, April 27, 2008 was the day in which a new design for the local papers issued by Allied Newspapers, namely The Times and The Sunday Times, was launched "in a bid to reflect evolving lifestyles and interests."
Set up by designer and artist Derek Fenech, the final result will facilitate navigation through the papers with better progression of content, enhanced legibility and an attention to balance out body text, headlines, colours, photography and other info-graphics.
The typeface used is Utopia for which Linotype [www.linotype.com] were also commissioned to design and incorporate the maltese character set in a variety of weights.
This exercise is being applied to both papers and their supplements.

Large format banner advertising

During the Freedom Day regatta (traditional boat race), Vodafone displayed, yet again, this massive banner hanging down from the bastions at Fort St.Angelo.
The team from Cospicua have won this edition of the Freedom Day regatta, held in Grand Harbour. A very bold marketing tool while supporting local traditional clubs and our cultural events.

featured on September Industry™

September Industry™ is the first foreign graphic design blog to feature REDWHITE^mt .

It is the brain child of David Corti, a young, aspiring graphic designer who describes his baby as "an environmentally friendly place for graphic design etc* updated frequently for your own viewing pleasure."

thanks David!

deeper sides of house

a very well executed flyer by by Luke Caruana with base image by Chris Farrugia.